App Marketing Trends: How Rising Ad Budgets and KPI Targets are Shaping the Industry In the fast-paced world of app marketing, staying ahead of trends is crucial for success. A…
influencer marketing
TikTok Looks to Promote Live Stream Shopping in More Regions
TikTok Expanding Live Stream Shopping Globally: The Next Big Thing in E-Commerce Live shopping has been a big winner for TikTok in China, and itโs now looking to expand on…
Meesho launches creator marketplace to boost influencer-driven sales
Meesho’s New Creator Marketplace: A Game-Changer for Influencer-Driven Sales In a strategic move to tap into the power of influencer marketing, Meesho, the Softbank-backed ecommerce firm, has recently unveiled the…
Kolsquare launches carbon footprint tool for influencers
Kolsquare Launches Carbon Footprint Tool for Influencers In recent years, influencer marketing has surged in popularity, becoming a cornerstone of many brands’ digital strategies. However, with this growth comes a…
Argentine President Rejects Claims Over LIBRA Meme Coin Recently, the Argentine President, Javier Milei, found himself at the center of a controversy surrounding the popular meme coin, LIBRA. Reports emerged…
Facebook Faces Decline Among UK’s Younger Users Facebook, once the reigning champion of social media platforms, is facing a new challenge in the United Kingdom. Recent research has shown that…
True Religion platform debuts during Super Bowl week
True Religion, a well-known clothing brand, recently made headlines by debuting its new platform during Super Bowl week. The move marks a strategic shift for the company, aiming to capitalize…
YouTube Highlights Super Bowl Activations and Engagement Stats
YouTube Highlights Super Bowl Activations and Engagement Stats YouTube, the popular video-sharing platform, is gearing up to host a flag football match headlined by platform stars as part of its…
Chinese social media boosts DeepSeek AI launch
Chinese Social Media Fuels DeepSeek AI Launch Amid Heightened US-China Tech Rivalry The tech world is abuzz with the recent launch of DeepSeek AI, a groundbreaking artificial intelligence model that…
Ulta Beauty Seeks a New Chief Marketing Officer Ulta Beauty, a major player in the beauty and cosmetics industry, is on the hunt for a new Chief Marketing Officer (CMO)…